Target Audience

Target audience- A specific group of people who are interested in a particular product. This group can be digital by ages, gender, social-economic, efficiently- Or a mix of these sections.

You can create a something that goes to the target audience.

Quantitative audience research

This is when a company gathers large amounts of information from large groups of people.

Socio-economic status 

This means for some people to predict behaviour based on how much a person earns.

Socio-economic is based on the class system.

Psychographics

the study and classification of people according to their attitudes, aspirations, and other psychological criteria, especially in market research.

Geodemographics 

Based on where the target order lives. It is also based on their attitudes and their lifestyles.

Age and gender


Comments

  1. The last two points need further information, and you need a summary explaining why it is useful to break the TA down in this way.

    ReplyDelete

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